Searching for road safety in South Africa

What are people searching for when they need information on road safety and related topics? Every month the Arrive Alive Road Safety Website is fortunate to receive a detailed report from Purple Cow Communications. This Report provides a detailed analysis of the search phrases and other types of visitor behavior.

The short summary provides insight towards how well known the phrase “Arrive Alive” has become – and supports other findings that approximately 85% of South Africans are aware that this phrase is the call for road safety.

To make South Africans remember this when they go on the road and adjust their behavior – this is the challenge!!!

R511 closed, 2 airlifted after taxi and security vehicle collide

At approximately 05:39am, Wednesday 05 March 2008, Netcare 911 paramedics responded to a report of a serious collision on the R511 at the crossing of the R114 outside Diepsloot, Laezonia.

A minibus taxi had collided into the drivers side of a security bakkie, two of the occupants were entrapped inside the bakkie and fire fighters had to use hydraulic equipment (”jaws of life”) to free them from the wreck. Paramedics attended to a total of five patients at the scene; two occupants of the bakkie were in a critical condition and were placed onto emergency life support.

The Netcare 911 helicopter came to the scene twice to airlift the two critically injured patients. The patients were transported to the Netcare Unitas and Netcare Sunninghill hospitals as well as a provincial hospital.

This incident was attended to by Netcare 911, provincial fire and ambulance services from the City of Johannesburg and Tshwane EMS as well as the Metro Police.

[ Information provided by Netcare911 to the Road Safety & Arrive Alive Blog]

NETCARE 911
Emergency No. 082 911